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Brand in Focus: Get To Know Handmade By Robots

Brand in Focus: Get To Know Handmade By Robots
Team Zavvi
Zavvi.com1 year ago
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Each week we will take you behind the scenes of one of your favourite brands and this time we get to know Handmade By Robots, who make unique pop culture inspired collectable figures.

Who are Handmade By Robots?

Handmade by Robots

Handmade By Robots is a unique and fresh take on collectable vinyl figures, based on actual handknit techniques. The line launched in 2018 and we now have 122 figures available, with another 140 in the pipeline. We are based in Woodinville, Washington, USA.

Which franchises do you work with?

Handmade By Robots

Scream, Harry Potter, Scooby-Doo, The Texas Chainsaw Massacre, It, DC Comics, Annabelle, The Nun, The Goonies, Gremlins, and many more. New licensing agreements are in the works, so look for more franchises soon!

Tell us about your recent collections.

Handmade By Robots

One of our recent highlights was our Harry Potter collection which includes 11 full size figures – Harry, Hermione, Ron, Hagrid, Dumbledore, Snape, Voldemort, Dobby, Hedwig, Draco, and Luna.

And there’s many more to come, including our micro figures. Our Ghostface series remains one of our bestsellers and most beloved set of figures - Ghostface fans are hardcore!

How long does it take to go from initial idea to finished product?

Handmade by Robots

It depends on the licensor really, but we can usually get a figure rendered by our amazing illustration team in about a week, then licensor approval takes anywhere from one week to two months. Then we go to 3D drawing, tooling, then production, all with licensor approvals on each step. So, best case is six months, worst case 12 to 14 months!

What’s your favourite product so far?

Handmade By Robots

Well, Lead Robot Mary’s favourite figure is Billy Butcherson. Our MediaBot Ghoul loves Leatherface and Pretty Woman, and Allison, our CrunchBot, her favourite is the Mystery Machine - but it changes from week to week!

Do you ever work with fans on products?

https://twitter.com/hmadebrobots/status/1687487326925000705?s=20

We ask our fans all the time what they want to see from us because their input is critical and valued. Our main outlet is Instagram and you can find us at @hmadebrobots on all social media channels. We interact with fans every day.

What makes Handmade By Robots special to you?

Handmade By Robots

We are all collectors and pop culture fans. Lead Robot Mary is a knitter and that’s how the line started. So, being immersed in a brand we love, with licenses we love, makes the whole thing special.

Browse our Handmade By Robots collection.

For all things pop culture, follow us on Facebook, Instagram, Twitter and TikTok.

Team Zavvi
Zavvi.com
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A collection of thoughts, opinions and news from the staff at Zavvi.
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